Vice President, Sales and Business Development

A recognized leader in the digital media industry, John Petrocelli brings a diverse and proven set of skills to his role at AEG Digital Media in leading the company’s sales, marketing and business development efforts.

As vice president of sales and business development, Petrocelli is charged with connecting new and current clients to AEG Digital Media’s world-class suite of digital broadcast technologies and optimization services while maintaining AEG Digital Media’s market leading position.

“AEG Digital Media’s mission is to provide complete, turnkey, broadcast grade digital media technical services to the world’s leading brands and content experiences across any content vertical and to any video enabled device.  We provide the world’s best expertise, using the world’s best equipment and facilities – all staffed by the most knowledgeable and seasoned professionals in the digital media industry,” Petrocelli says.

Petrocelli joined AEG Digital Media from Incited Media, where he served as CEO before that company was acquired by AEG. Incited remains an acknowledged pioneer in the webcast management and media services industries.

Throughout his career Petrocelli has been instrumental in helping media companies establish optimal strategies to secure, distribute, and monetize their content. These companies and brands include: NBA, NHL, NBC/Universal, Discovery, Intel, EMI, Universal Music Group, Fox, 19 Entertainment, Microsoft and the multiplatinum music icon and Rock and Roll Hall of Famer, Prince.

Prior to his work with Incited Media, Petrocelli served as vice president of strategic sale and business development for Entriq, Widevine Technologies (now Google) and held positions with Nine Systems/Akamai, Evoke Communications (now InterCall), Endeavor Talent Agency, The Firm and NCR Corporation.

Petrocelli is a graduate of the University of Massachusetts.